As for the usefulness of the attractant, without knowing I will say that more than likely it's just one more thing for someone to make a dollar at, and for someone else to loose a dollar. If it has some magical ingredient that lures coyotes any better than what I have been doing over the years, then I too would be all for purchasing some. But, as you know, there are a lot of gimmicks out there that just don't work, or don't work any better than anything else. My thoughts, as I say without knowing, is that it's just a marketing ploy. But, I will stand corrected if I'm proven wrong.
yeah you're probably right, i haven't tried this bait either, just saw it in a store the other day and was wondering if anyone had used it before. Didnt know if it had some magic potion for attracting coyotes or what not lol